Matthew Miller
Aug 6, 2019

Do supercar rides for orphans count as CSR?

Malaysian used-car site Carlist.my and racing academy Aylezo tout a recent event that gave kids rides in expensive cars, but little actual help.

In an effort supposedly intended to give back to the less fortunate in our society, Malaysian used-car site Carlist.my and racing academy Aylezo, with help from Active Bugs, Monster Energy and Black Pearl Events, held an event recently called the DreamsComeTrue CSR program. 

Orphanage kids from an organisation called Pertubuhan Perkhidmatan Sosial dan Pembangunan Komuniti PSPK, enjoyed face painting, a clown performance, inflatable archery and a buffet lunch, according to...

To continue reading this article you need to be registered with Campaign. Registration is free and only takes a minute. Register Now or sign in below if you already have an account.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
customerservices@campaignasia.com
or call+852 3175 1913

Membership

Why Subscribe?

  • Campaign Asia-Pacific online premium content* including in-depth monthly focus on key trends and industry issues
  • Unlimited website access*, and an archive of more than 70,000 articles
  • Regular value-added supplements including brand health checks, sector studies, ad critiques and research charts
  • Daily newsletters and breaking story alerts straight to your inbox
  • New weekly feature articles on the latest research, innovation and marketing trends
  • Be the first to hear about industry events

or call +65 9771 3034
or email subscriptions@campaignasia.com

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

Just Published

Premium
Snap insists TikTok is a 'friend' after posting strong user and revenue growth
Premium
6 hours ago

Snap insists TikTok is a 'friend' after posting ...

User growth was particularly strong from outside North America and Europe last quarter.

Premium
'Eat this show': Redmart and TSLA deliver dishes to viewers
Premium
9 hours ago

'Eat this show': Redmart and TSLA deliver dishes to ...

Lucky viewers have a chance to get immediate delivery of the same food they've just seen a chef prepare on a Facebook Live broadcast.

Premium
Domuts: They're donuts, but for dogs
Premium
12 hours ago

Domuts: They're donuts, but for dogs

THE WORK: 'ABN Rescue' for CGU Insurance by The Monkeys.

Premium
W+K chairman lets loose on holding companies in staunch defence of independence
Premium
12 hours ago

W+K chairman lets loose on holding companies in ...

“I hate to be harsh, but someone else's tragedy can be our opportunity,” David Luhr said.