Staff Reporters
Jun 20, 2019

Direct category yields one silver, four bronzes for APAC

2019 Cannes Lions winners for Direct: Dentsu Webchutney Bangalore takes a silver for food-delivery service Swiggy.

Direct category yields one silver, four bronzes for APAC

A campaign that compared soundwave images to familiiar foods won a Silver Lion for Dentsu Webchutney Bangalore as the Direct Lions were celebrated Wednesday night at Cannes Lions 2019.

All told, APAC work won five awards: one silver and four bronzes. Globally, the category yielded 42 awards, including a Grand Prix for 'The Whopper Detour' for Burger King by FCB New York.

The table below details all the winning APAC work. See all our Cannes Lions 2019 award coverage.

TITLE CLIENT PRODUCT ENTRANT / IDEA CREATION COUNTRY AWARD 
VOICE OF HUNGER SWIGGY FOOD DELIVERY DENTSU WEBCHUTNEY, Bangalore INDIA Silver Lion
POSTABLE FUKUSHIMA LOCAL PAPER FUKUSHIMA-MINPO CO. FUKUSHIMA-MINPO DENTSU INC., Tokyo JAPAN Bronze Lion
SANS FORGETICA RMIT UNIVERSITY RMIT UNIVERSITY EDUCATION NAKED COMMUNICATIONS, Sydney AUSTRALIA Bronze Lion
HUNGRY PUFFS FOODBANK WA HUNGRY PUFFS THE BRAND AGENCY, Perth AUSTRALIA Bronze Lion
LIFE DIRECT - R.I.P SIMON  TRADE ME NZ  LIFE DIRECT  VMLY&R , Auckland / Y&R ANZ, Auckland NEW ZEALAND Bronze Lion

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