Credit card company Visa kicks off a regional TVC to encourage people to use their cards every day. The TVC, developed by BBDO/Guerrero Ortega, features Chinese kung fu star Zhang Ziyi and the commercial's storyline is similar to a scene in Crouching Tiger, Hidden Dragon.
5 years ago
The newly-launched Heineken campaign, seen on the backs of the Citybus fleet in Hong Kong, aims to reinforce the product message close to the point of purchase.
10 years ago
Saatchi & Saatchi Singapore creates an advertising campaign for Action for AIDS aimed at young people and focusing on making condom usage acceptable.
Models in the campaign wear rubber outfits, implying that wearing rubber is not something to be embarrassed about.
15 years ago
Calbee rolls out a television commercial to introduce its new style Hot & Spicy potato chip for the Hong Kong market. The DY&R-developed television spot features singing talent Lui Fong dancing with a troupe of dancers to target young snackers.
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