Gideon Spanier
Dec 11, 2019

Crisis at M&C Saatchi: what went wrong and what's next?

Allies say founders 'are not going to abandon ship before they set it right'.

M&C Saatchi founders: (clockwise from top left) Saatchi, Kershaw, Sinclair and Muirhead

MC Saatchi’s London home in Soho’s Golden Square is covered in scaffolding at the moment, but that repair job is nothing compared with the work that the four founding partners David Kershaw, Jeremy Sinclair, Bill Muirhead and Maurice Saatchi need to do to rebuild the agency group’s reputation.

Insiders admit that the four veterans some of the most celebrated names in British advertising in the past 50 years feel battered but determined after the...

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