He will be based in Hong Kong and report to Eddie Booth, the agency’s chairman and chief creative officer for Greater China.
The appointment will take effect immediately.
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The new offering will tap the expertise of some 2,000 people already working on health-related business across the network’s agency brands.
To meet burgeoning demand and adjust to pandemic shifts, the nine-decade old company is focusing on catering to grown-up passions ranging from flowers to fast cars.