Paul Howell
Jun 17, 2011

BMW Asia appoints Sethipong Anutarsoti as corporate affairs director

ASIA-PACIFIC - Sethipong Anutarasoti has been appointed as corporate affairs director for BMW Group Asia, effective from 1 July. He will be based at the group's regional headquarters in Singapore.

Sethipong Anutarasoti will take over as the corporate affairs director for BMW Asia from 1 July.
Sethipong Anutarasoti will take over as the corporate affairs director for BMW Asia from 1 July.

Anutarasoti takes over from Erin Atan, who recently joined Rolls Royce as its head of communications for Asia-Pacific.

Neil Fiorentinos, managing director of BMW Group Asia, said he was pleased to announce Anutarasoti's appointment. "With his extensive experience and understanding of the regional media and market dynamics, coupled with his passion for the brand, we are confident that his appointment will contribute to the maintaining of our position as the leading premium automobile brand in East Asia," he said.

Anutarasoti has been with BMW for over seven years, and has served in various functions, including management, dealer development, sales, brand communications and corporate communications. He began his career with BMW as the general manager of Mini Thailand before taking on a more global role as marketing manager of brand communications for BMW AG based out of Munich, Germany. He then returned to Thailand at the start of 2009 in a new role as director of corporate communications for BMW Thailand.

"I am thrilled with this opportunity to join BMW Group Asia and look forward to driving the world's most exciting premium automotive brand to even greater heights in this region," Anutarasoti said.

 

Related Articles

Just Published

11 hours ago

Facebook extends 'more together' thought with ...

Watch the film conceptualised by Taproot Dentsu here.

11 hours ago

Ogilvy names Liz Taylor as global chief creative ...

Taylor becomes first woman to hold Ogilvy's top creative position.

12 hours ago

Don’t like policing people and if a brand is legal, ...

The Indian actor opens up what he likes and dislikes about advertising, why he’s not on social media, and why he believes OTT is far superior to television

12 hours ago

Airbnb halves performance marketing spend with ...

Total marketing spend fell 45% as Airbnb used 'brand to attract more guests via direct or unpaid channels'.