CREATIVE AGENCY PERFORMANCE LEAGUE
| RANK THIS MONTH | RANK LAST MONTH | AGENCY | RECENT WINS | ESTIMATED YTD WIN REVENUE (US$m) | RECENT LOSSES | ESTIMATED OVERALL YTD REVENUE (US$m) | NUMBER OF WINS |
| 1 | 1 | Ogilvy | Lifeasy China, Sunwoda Electronic Co Ltd China, NEA Singapore | 95.0 | 94.5 | 551 | |
| 2↑ | - | WPP | The Coca-Cola Company Global | 66.0 | 66.0 | 1 | |
| 3↓ | 2 | Wunderman Thompson | Vedanta India Project, Mega Lifesciences Public Co Ltd India Project | 59.0 | 59.0 | 237 | |
| 4 | 4 | DDB | PepsiCo Australia, Cupra Australia, News Corp Australia | 50.3 | 50.3 | 208 | |
| 5↓ | 3 | Leo Burnett | McDonald's China Project, Siam Kubota Thailand, PMI Hong Kong Project | 51.0 | GIO insurance Australia | 49.6 | 159 |
| 6 | 6 | Digitas | MOC Project, UnionPay Project, Huawei China Project, Ji Nan On Cloud China Project | 30.7 | 30.7 | 52 | |
| 7↓ | 5 | Havas Worldwide | AKARA CAPITAL ADVISORS PVT LTD India, ERUDITUS India | 30.0 | 29.0 | 93 | |
| 8↓ | 7 | Dentsu | KSF China Project, Ito En China Project | 26.1 | United Airlines Global | 25.1 | 87 |
| 9↓ | 8 | BBDO | Swisse Australia, Victoria Departmnet of Transport Australia, Smoore (Vaping Chip) China Project | 24.9 | 24.4 | 105 | |
| 10↓ | 9 | Publicis | Estee Lauder China Project, iGuzzini China Project, Codex Beauty China | 20.2 | 19.2 | 100 |
MEDIA AGENCY PERFORMANCE LEAGUE
| RANK THIS MONTH | RANK LAST MONTH | AGENCY | RECENT WINS | ESTIMATED YTD WIN REVENUE (US$m) | RECENT LOSSES | ESTIMATED OVERALL YTD REVENUE (US$m) | NUMBER OF WINS |
| 1 | 1 | Mindshare | Yili China, China Sports Lottery China Planning, Lovely Professional University India | 170.7 | Meta (Facebook etc) Global | 136.1 | 177 |
| 2↑ | 10 | MediaCom | The Coca-Cola Company Global, RCRC SaudiArabia, Exide Battery India Digital | 72.1 | Breitling China | 67.9 | 51 |
| 3↓ | 2 | Wavemaker | Foodpanda Philippines, Zuellig Pharmaceuticals Philippines | 60.3 | Campari Group Australia | 56.4 | 127 |
| 4↓ | 3 | PHD | Google Australia, Ikea Thailand, New Zealand Lotto New Zealand | 49.8 | Brillon India | 48.1 | 75 |
| 5↓ | 4 | OMD | Beiersdorf APAC, Danone Thailand, Sun Life Financial Hong Kong | 48.5 | Yili China TV Buying | 33.4 | 93 |
| 6↓ | 5 | Zenith | Subway Australia, Reckitt Australia | 47.2 | Edrington Singapore | 30.1 | 56 |
| 7↓ | 6 | Publicis Media | Stellantis Global, Nestle Pakistan | 25.0 | 25.0 | 2 | |
| 8 | 8 | Spark Foundry | Johnson & Johnson Australia, Meta (Facebook etc) Global, Voyages Indigenous Tourism Australia | 21.8 | 21.6 | 29 | |
| 9↑ | 12 | Universal McCann | Foodpanda Malaysia, Meter Bonwe China, Menulog Australia | 21.3 | 21.3 | 41 | |
| 10↓ | 9 | Initiative | Reckitt (Offline Media) Indonesia, Bombinate Technologies (Koo Media) India | 21.0 | Hamdard(Offline) India | 19.6 | 54 |
TOP 10 APAC CREATIVE WINS
| AGENCY | ACCOUNT | AREA |
| WPP | The Coca-Cola Company | Global |
| Apparent | Clear Dynamics | Australia |
| Apparent | 1KIND | Australia |
| Digitas | MOC Project | China |
| DDB | PepsiCo | Australia |
| Grey Group | UBank | Australia |
| CHE Proximity | Australian Gas Networks | Australia |
| MullenLowe Group | UPS | Singapore |
| MullenLowe Group | Bayer - Saridon And Supradyn | India |
| M&C Saatchi Group | Nando's | Australia |
TOP 10 APAC MEDIA WINS
| AGENCY | ACCOUNT | AREA |
| Mediacom | The Coca-Cola Company | Global |
| Essence | Global | |
| MindShare | Yili | China |
| MindShare | China Sports Lottery Planning | China |
| MindShare | Yadea (Electric Bikes) Planning | China |
| OMD | Beiersdorf | APAC |
| Universal McCann | foodpanda | Malaysia |
| Universal McCann | Meter Bonwe | China |
| Havas Media | Dolce & Gabbana | Global |
| Zenith | Subway | Australia |
Methodology: The New Business League has been compiled with the assistance of R3. Data from a number of multi-national agencies is collected and collated on a monthly basis and the collated data is balanced against client estimates, Nielsen ADEX, discounted to appropriate levels and then converted to a revenue estimate by R3. Please note that R3 does not audit the data provided by the agencies or the published results. All comments and queries should be sent to [email protected].
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