Front and Centre Advertising Digital Analysis
Staff Reporters
Mar 19, 2019

Agency Report Card 2018: M&C Saatchi

Did the fiercely independent network's focus on Asia-Pacific translate into better performance in the region in 2018?

Paris Saint-Germain

We assess M&C Saatchi's 2018 performance in APAC, based on results, innovation, creative output, awards, staff development, diversity and leadership. See all of the 2018 Agency Report Cards . M&C S

Nice choice! This is premium content.

Premium content is for members only. Sign in or become a member today.

Membership

Why Subscribe?

  • Unlimited access to all Campaign Asia-Pacific content and its archive of 70,000+ articles. No monthly limits!
  • Premium member-only research, including Agency Report Cards and our CMO Outlook
  • Premium discount for Campaign event tickets
  • Front stage pass: Conference video insight sessions
  • Member-only newsletters and access to Campaign editors
Join Now

or call +852 2122 5222
or email subscriptions@campaignasia.com

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Disney makes direct-to-consumer push as pandemic hammers legacy businesses

1 Disney makes direct-to-consumer push as pandemic hammers legacy businesses

Account managers could be ‘squeezed out’ of agencies, UK industry report warns

2 Account managers could be ‘squeezed out’ of agencies, UK industry report warns

Actor Morgan Freeman narrates Google-funded film about plastic waste in oceans

3 Actor Morgan Freeman narrates Google-funded film about plastic waste in oceans

Publicis parts ways with employee following combative tweets on coronavirus

4 Publicis parts ways with employee following combative tweets on coronavirus

Cold remedy prescribes a healthy dose of the 1980s

5 Cold remedy prescribes a healthy dose of the 1980s

Thailand's Top 100 Brands: Keeping pace with shifting consumer sentiment

6 Thailand's Top 100 Brands: Keeping pace with shifting consumer sentiment

Gojek marks unified brand launch with first multi-market regional campaign

7 Gojek marks unified brand launch with first multi-market regional campaign

Microsoft to put fans in NBA courtside seats, virtually

8 Microsoft to put fans in NBA courtside seats, virtually

New Zealand turns the whole country into a game

9 New Zealand turns the whole country into a game

Arcade founder Matt Cullen to be CCO at ADNA

10 Arcade founder Matt Cullen to be CCO at ADNA

Related Articles

Agency Report Card 2019: M&C Saatchi
Advertising
Mar 19, 2020
Staff Reporters

Agency Report Card 2019: M&C Saatchi

M&C Saatchi carries on building in Asia, despite chaos at HQ
Advertising
May 19, 2020
Staff Reporters

M&C Saatchi carries on building in Asia, despite ...

Agency Report Cards 2019: 43 APAC networks assessed
Advertising
Mar 19, 2020
Staff Reporters

Agency Report Cards 2019: 43 APAC networks assessed

Wavemaker doubles down on local-market focus in APAC
Advertising
Apr 30, 2020
Staff Reporters

Wavemaker doubles down on local-market focus in APAC

Just Published

Spikes Asia brings awards forward to February 2021
Advertising
8 hours ago
Staff Reporters

Spikes Asia brings awards forward to February 2021

Inaugural Spikes Asia Creativity Report will also be released as the awards move to become an early regional benchmark in the leadup to Cannes Lions.

Facebook removed 7 million Covid-19 misinformation posts in 3 months
Digital
8 hours ago
Jessica Goodfellow

Facebook removed 7 million Covid-19 misinformation ...

The social-media network has shed light on the scale of the coronavirus misinformation problem, with posts related to fake cures among the millions it has removed over recent months.

Two luxury carmakers promise to soothe souls in Asia's biggest markets
Advertising
8 hours ago
Rahul Sachitanand

Two luxury carmakers promise to soothe souls in ...

In new campaigns, both BMW China and Porsche India are looking to rekindle the ardour of motorheads with a focus on wellbeing and balance instead of mechanical substance.

Neglecting the future is not an option
Marketing
10 hours ago
Dimitri Berti

Neglecting the future is not an option

Short-termism reigns even though game-planning for the future is a critical survival skill for companies. A strategist from Quantum Consumer Solutions provides a framework for dividing the probable from the plausible and the possible.