Across the five regions covered by the Agency of the Year awards, the biggest leap in participation was from Southeast Asia, which more than doubled its participation from 108 entries in 2012 to 230 entries this year.
Strong support was also seen from South Asia, namely India. Agencies there sent in 93 entries this year, a growth of 75 per cent from the 53 entries submitted the year before. Australia and New Zealand likewise increased their number of entries by 64 per cent to 105 this year. Entries from Greater China rose by 29 per cent, while those from Japan and Korea saw a three per cent increase.
The awards have attracted growing interest from specialist and PR agencies. This year's event will also include the new Young Achiever category.
Entries for Network of the Year also grew a healthy 68 per cent to 42 entries. To qualify for the Agency Network of the Year Awards , agencies must receive at least three awards (Gold, Silver or Bronze) in a minimum of two regions in the regional Agency of the Year Awards. Entries for all Agency Network of the Year categories must be submitted by entry deadline 25 October as judging for all Agency Network of the Year categories will be carried out immediately upon completion of the judging for the regional Agency of the Year Awards.
The award ceremonies for all regions will take place in China, India and Singapore this December. The China event will be on 9 December and the Singapore event on 11 December. The India date will be confirmed shortly. Winners for the Agency Network of the Year categories will be celebrated in Singapore. Full information is available here.
For more information, please contact Xin Yan Kek [email protected].