He will now lead all digital capabilities in Aegis Singapore across both regional and local clients.
On the appointment, Anupriya Acharya, Aegis Media Singapore CEO, said: "Anand’s rich experience in integrated media, digital, paid search advertising and digital analytics made him an ideal choice. In a way he has been handpicked for the position.”
She added: “This is one of the key steps towards strengthening the digital capabilities of our Singapore office. We are seeing a strong growth amongst all of our clients' businesses and in turn, even our operation has had a good growth in the first quarter. As we continue to grow, we are grooming talent internally plus looking at adding the right talent from outside."