Ad Nut
May 13, 2015

Absolut nights: Absolutely boring

From the US: '#AbsolutNights' for Absolut by Sid Lee

Absolut nights: Absolutely boring

Ad Nut is admittedly not the target audience for this music video featuring EDM band Empire of the Sun. That said, both the song and video seem to go on forever without anything interesting happening. At all. Ad Nut ended up in a stupor that Ad Nut only wished had been brought on by excessive vodka consumption.

Campaign US has the details.


Related Articles

Just Published

2 days ago

Mindshare adds dedicated China leadership

EXCLUSIVE: APAC CEO Amrita Randhawa has relinquished her China responsibilities to two new leaders, Benjamin Condit and Linda Lin.

2 days ago

Pinterest unveils new tools and insights for marketers

Major takeaways from the platform’s first global advertiser summit.

2 days ago

Crash Course: How to develop a content strategy

You know content should be a key part of your overall brand strategy, but where do you start? This course explains the key steps you should take to ensure an effective content journey.

2 days ago

The unlimited potential of live storytelling in ...

Brands like Standard Chartered, Uber Eats and Mastercard achieve impact by marrying human emotions with the unpredictability and excitement of live sports.