
Winning China means winning the world. While Japan, Korea, and other Asian markets are important, the influence of China’s customers is growing rapidly, as more and more affluent customers in and from China buy luxury goods both domestically or abroad.
Therefore, brands must know about the changing trends in this fast-paced market. Below I’ve highlighted five important China luxury trends, how they’re disrupting the luxury industry, and how brands can master them. This...
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