Staff Reporters
Jun 6, 2019

2019 Cannes contenders: 'The Box' by Ogilvy Bangkok

A man discovers a box with a powerful ability, and uses it to get more Voiz Crackers.

2019 Cannes contenders: 'The Box' by Ogilvy Bangkok
We asked creative leaders from across the region choose the work they expect (or hope) to see winning at Cannes Lions this year. See all this year's Cannes contenders.

Contender: The Box
Agency: Ogilvy Thailand
Client: Monde Nissin's Voiz Cracker 

Nominated by:

Ben Welsh, chief creative officer, DDB Group Sydney:

This is just crazy. Genuinely fun to watch and proof that saying the product name, or even showing the pack shot multiple times doesn’t ruin an ad. Creamy.

Donevan Chew, ECD, BBDO Malaysia:

A truly surreal and refreshing spin to the age-old benefit of irresistibility – so delicious, you don’t even want to share it with yourself!

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