|We asked creative leaders from across the region choose the work they expect (or hope) to see winning at Cannes Lions this year. See all this year's Cannes contenders.|
Melinda Kerr, creative director, PwC:
It's exciting to see the social change happening in India. This is a beautiful pared back film which is warmly shot and holds a wonderful, insightful twist. No SFX or fancy stuff needed when the idea is this strong.