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Tuesday, 26 March, 2024
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Wavemaker chiefs vow client-centricity while consolidating product

Robert Sawatzky

CEO Toby Jenner brought in Sindhuja Rai from Mondelez to make the APAC business more client-friendly. Broader changes at GroupM will further facilitate this, they argue

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Warc 100: Shah Rukh Khan reigns supreme in the most effective campaign for 2023

Campaign India Team

Leo Burnett's 'Keep Girls in School' takes the Silver, as India finishes second globally

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Emvies 2024: Wavemaker retains 'Agency of the Year' title for the third time in three years

Campaign India Team

The agency also bagged the Grand Emvie for Mondelēz India Foods, while Mondelēz itself was bestowed the 'Best Media Client of the Year' accolade

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24 hours with...Debosmita Majumder

Campaign India Team

Catch up with Debosmita Majumder, chief marketing officer for WeWork India, as she takes us through a day in her life

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Mountain Dew challenges Hrithik Roshan to choose friendship over fear

Campaign India Team

The new campaign further elaborates on the brand's ethos of 'Darr ke aage jeet hai'

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Digitas India wins Deoleo's digital creative mandate

The collaboration entrusts the agency with the creative and social media responsibilities for Deoleo's marquee products, including Figaro Olive Oil, Bertolli Olive Oil and the Figaro baby range

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Editor's Picks

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MediaMonks India sees more senior leaders exit

Preeti Hoon

Over recent months, S4 Capital has seen a number of key leaders depart including Poran Malani, the brand's former head of country. Now, Delhi SVP Rajnandini Ghosh is leaving, and others including chief operating officer Kiran Ramamurthy and chief content officer Azazul Haque are rumoured to be on the way out also

 
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Brands capture the vibe and vibrancy of Holi to engage with consumers

Campaign India Team

Check out Campaign India's roundup of Holi campaigns that focus on the exuberant spirit of the festival to find resonance with their audiences

 
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TAM Print Adex report: Maruti Suzuki dominates top 10 advertisers list for 2023

Campaign India Team

Kia Motors and Bajaj Auto also made their debut into the top ten list in 2023

 
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