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WPP suffers 'whopping' 8.5% Q1 plunge in North America

Like-for-like revenue less pass-through costs fell 2.8% globally.

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Samsung, Zozo and the perils of over-promising

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Wunderman Thompson unveils China leadership; Bryce ...

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LG Electronics calling global media pitch

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Uncle Martian, what an awfully familiar logo you have!

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WPP suffers 'whopping' 8.5% Q1 plunge in North America
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8 hours ago

WPP suffers 'whopping' 8.5% Q1 plunge in North America

Like-for-like revenue less pass-through costs fell 2.8% globally.

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Samsung, Zozo and the perils of over-promising
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13 hours ago

Samsung, Zozo and the perils of over-promising

After high-profile failures, the established electronics giant and the upstart that planned to revolutionise clothes shopping face very different futures.

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Wunderman Thompson unveils China leadership; Bryce Whitwam to depart
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13 hours ago

Wunderman Thompson unveils China leadership; Bryce ...

JWT male executives win out and a Wunderman man was culled in the agency's first post-merger shakeup at the sub-region level.

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LG Electronics calling global media pitch
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17 hours ago

LG Electronics calling global media pitch

Incumbent Havas Media declines to participate.

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Uncle Martian, what an awfully familiar logo you have!
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13 hours ago

Uncle Martian, what an awfully familiar logo you have!

On World Intellectual Property Day, we take a look at China, where the law surrounding IP infringement increasingly has teeth.

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Global good, but local better: APAC view on brands
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13 hours ago

Global good, but local better: APAC view on brands

McCann Worldgroup’s latest study shows APAC citizens are more optimistic than their counterparts, and also optimistic about brands improving their lives.

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Pinduoduo added to US ‘notorious market’ list
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13 hours ago

Pinduoduo added to US ‘notorious market’ list

Pinduoduo is one of three Chinese ecommerce sites to feature on the list of 'notorious markets'

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2019 APAC Effie winners
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15 hours ago

2019 APAC Effie winners

Ogilvy dominated the 2019 edition of the awards, held last night in Singapore. See the full list of winners here.

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Media OutReach to measure press release pick-up rates
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1 day ago

Media OutReach to measure press release pick-up rates

Newswire hopes the tool will help PR firms establish a more targeted distribution strategy.

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Agency Report Cards 2018
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Mar 19, 2019

Agency Report Cards 2018

Campaign Asia-Pacific presents its 16th annual assessment, evaluating 43 APAC agency networks based on their 2018 business performance, innovation, creative output, awards, staff development, diversity and leadership.

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APAC workers admire tech and airline brands the most
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1 day ago

APAC workers admire tech and airline brands the most

Google dominates in a global YouGov study into employer branding, but the likes of Garuda, Alipay and Hyatt also fared well in Asia-Pacific markets.

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Essence launches APAC innovation hub
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1 day ago

Essence launches APAC innovation hub

New unit supported by Singapore government.

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Airbnb puts global media account up for review
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1 day ago

Airbnb puts global media account up for review

The brand has been sending the RFP out to agencies, Campaign US has learned.

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If diversity matters to you (and it should), take our survey
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1 day ago

If diversity matters to you (and it should), take ...

Please help us gather data to examine workplace bias in APAC, what steps companies could take to improve, and inappropriate behaviour including sexual harassment.

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Facebook bottom line hit by expected $3 billion fine
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1 day ago

Facebook bottom line hit by expected $3 billion fine

Facebook believes the landmark US Federal Trade Commission fine over privacy breaches could be as much as $5 billion.

Powerful platforms, big questions

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Facebook bottom line hit by expected $3 billion fine
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1 day ago

Facebook bottom line hit by expected $3 billion fine

Facebook believes the landmark US Federal Trade Commission fine over privacy breaches could be as much as $5 billion.

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New Zealand ad bodies slam Facebook over inaction
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Apr 12, 2019

New Zealand ad bodies slam Facebook over inaction

Associations also praise YouTube for imposing stricter livestreaming measures.

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Australia passes social media law with severe penalties for violent content
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Apr 4, 2019

Australia passes social media law with severe ...

Bill proposed by prime minister on Saturday introduces fine and jail time as punishment for breaches.

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'The party is over': APAC not convinced by Zuckerberg
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Apr 3, 2019

'The party is over': APAC not convinced by Zuckerberg

Three individuals involved in the media and marketing world in Asia share their reactions to the Facebook CEO's recent article in the Washington Post, in which he called for government help in regulating his platform.

The Work

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A toilet-seat drama sells life insurance
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1 day ago

A toilet-seat drama sells life insurance

'True care' for NTUC Income by BBH Singapore.

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Avengers icons loom large over Kuala Lumpur
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1 day ago

Avengers icons loom large over Kuala Lumpur

The Walt Disney Company and Dentsu X marked the Marvel movie's release with 300 drones.

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The plight of rich, dead Singaporeans
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2 days ago

The plight of rich, dead Singaporeans

Etiqa Insurance targets high-net-worth individuals with a welcome dose of somewhat macabre humour.

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Red Bull campaign needs to shed more light
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3 days ago

Red Bull campaign needs to shed more light

The concept by VMLY&R Indochina is such a good brand fit that it impedes its intention.

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Japan's 'hanko' stamps are decimating elephants, WildAid says
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4 days ago

Japan's 'hanko' stamps are decimating elephants, WildAid says

A piece of intricate animation to mark Earth Day points out that wooden stamps work just as well as ivory ones.

Focus

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Xaxis: Delivering Outcome-driven Content
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Xaxis: Delivering Outcome-driven Content

Xaxis is the Outcome Media Company. We combine unique brand-safe media access, unrivalled programmatic expertise, and 360-degree data with proprietary artificial intelligence to help global brands achieve the outcomes they value from their digital media investments. Xaxis offers managed programmatic services in 47 markets globally including 16 in Asia Pacific. As digital marketeers, we face pressing questions every day. We created this spot to hold healthy debates about everything digital marketing, programmatic, and on the horizon.

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Brand Champions, Bold Partnerships
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Brand Champions, Bold Partnerships

From marketing, sponsorships and brand partnerships to digital activation and hospitality services, the opportunities for brands investing in sports are infinite. Discover from the case studies below how some of the industry’s biggest brands have successfully harnessed the values and passion points in sport to engage with fans and build brand loyalty.

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Big Brands, Brave Content
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Big Brands, Brave Content

The promise of a feature-length documentary. The imaginative spirit of an animated short. The gusto of a celebrity commercial spot. This space follows the work of a diverse, versatile and always-on content solutions provider. Check out the case studies and opinion pieces below on branding in the new age.

Find Your Dream Job

People to watch

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Full Asia-Pacific marketer Power List revealed
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Dec 11, 2018

Full Asia-Pacific marketer Power List revealed

Presenting the complete first list of Asia-Pacific’s 50 most influential brand marketers, as chosen by the editorial team at Campaign Asia-Pacific.

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40 Under 40: 2018's class of young leaders in APAC marketing and communications
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Oct 23, 2018

40 Under 40: 2018's class of young leaders in APAC ...

The factor that unites all 40 is that they are regularly going beyond their job descriptions, treating these as a starting point from which they can make broader change happen.

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Presenting the 2018 Women to Watch
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Aug 16, 2018

Presenting the 2018 Women to Watch

Meet 40 women whose achievements, we hope, will inspire, delight and astound you—and quite possibly make you realise you're not working hard enough.

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Meet China Digital A-List's class of 2018: Disruptors
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Apr 20, 2018

Meet China Digital A-List's class of 2018: Disruptors

This year's Disruptors 颠覆者 are shaking things up in the market.

Events

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MediaWorks 2019
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May 22, 2019
Bangkok

MediaWorks 2019

Now entering its 14th year, this 4-day training experience has become a career milestone for Asia Pacific's top talent in the media, marketing and advertising industry.

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Women Leading Change 2019
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Jun 4, 2019
Singapore

Women Leading Change 2019

Following a highly successful 2018 programme, the Women Leading Change conference and awards returns to Singapore on 4 June 2019 where we will gather to learn from exceptional talent and recognise the leaders bringing the industry into the future.

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CampaignComms
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Jun 12, 2019
Hong Kong

CampaignComms

CampaignComms 2019 analyses the real state of the communications and PR sector in APAC.

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PR Awards Asia 2019
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Jun 12, 2019
Hong Kong

PR Awards Asia 2019

The 18th PR Awards Asia return to celebrate the most outstanding, inspired and successful campaigns, individuals and companies in Asia-Pacific's communications industry.

PARTNER CONTENT