Staff Reporters
Feb 24, 2017

We tried Cathay Pacific's in-flight beer

Campaign's Hong Kong editorial staffers give 'Betsy' a try.

Cathay Pacific and McCann sent us two bottles of the airline's new beer (see "Meet Betsy: Cathay Pacific's beer 'brewed for 35,000 feet'"). 

The brew is supposedly designd to taste good in flight, but sadly, no one offered to take us up in a private jet for a high-altitude taste test. So we chilled the bottles and tried the beer in our Hong Kong office, which, despite an inexplicable claim in the video, is on the 10th (not 19th) floor.

Our verdict? Watch the video to find out.

The people in the video are (from left to right):

  • Olivia Parker, deputy editor
  • Soon Chen Kang, reporter
  • Robert Sawatzky, head of content
  • Matthew Miller, online editor

Jenny Chan, senior reporter, is behind the camera.

Campaign Jobs

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

Just Published

Premium
Edelman Japan hires J Walter Thompson veteran as brand director
Premium
4 hours ago

Edelman Japan hires J Walter Thompson veteran as ...

Amy Naoko Morita wants a new perspective after more than 20 years in advertising.

Premium
Sina Weibo hit with video-streaming ban from China regulators
Premium
7 hours ago

Sina Weibo hit with video-streaming ban from China ...

Services shut down for broadcasting negative commentary on political and social news.

Premium
Length, buffers and control: the rights and wrongs of mobile video ads
Premium
7 hours ago

Length, buffers and control: the rights and wrongs ...

AOL’s Alex Khan suggests mobile video advertising should be bigger than it is. A recent report highlights the need to improve the experience for viewers and provides useful pointers for ad buyers and creatives.

Premium
Direct from Cannes: Reporter's notebook from the festival
Premium
7 hours ago

Direct from Cannes: Reporter's notebook from the ...

Videos, quick takes, and links to full coverage by our editors on the Riviera.