Olivia Parker Rick Boost
Sep 29, 2017

We asked Spikes delegates: Is AI overhyped?

Is our intelligence about this tech artificial?

Is our intelligence about this tech artificial?

For this special Spikes Asia 2017 edition of Campaign's video series, The Big Question, we asked delegates if the promised claims of AI's potential are justified or have been egregiously inflated.

We spoke with Aditya Krishna category manager at Mondelez, Sira Suvanphun senior copywriter at Hakuhodo Bangkok, Payal Chakraborty co-founderbusiness director at Kontiki Labs, and Pratik Shetty divisional senior brand manager at Mondelez.

The...

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