Watching Mojito Girl (and more) with industry experts

Creatives react to creative on camera as Campaign's long-running 'Private View' feature debuts in a new video format.

Creatives react to creative on camera as Campaign's long-running 'Private View' feature debuts in a new video format.

We 'kidnapped' two industry experts, Carol Lam Greater China president and chief creative officer with Leo Burnett and Laura Geagea executive producer with The Sweet Shop Asia MENA, and forced them on camera to watch some interesting recent Asian adverts.

First on the menu is KFC's hip and trendy by 1968 standards campaign for its non-alocholic mojito. Named after the campaign's star, Mojito Girl, it's a trippy push aimed at...

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