David Blecken
Aug 10, 2017

Porcine racetrack designer puts Nissan to the test

'Pigcasso' creates something very special for the Skyline's 60th anniversary.

'Pigcasso' creates something very special for the Skyline's 60th anniversary.

The racing driver Jackie Stewart once referred to the infamous Nürburgring as “the green Hell”. We are fairly certain that it has nothing on this circuit designed by a pig.

To show off the handling of its Skyline known outside of Japan as the Infiniti Q50 and celebrate the model’s 60th anniversary, Nissan and TBWA Hakuhodo got Pigcasso’, an artistically gifted South African pig, to sketch out a race circuit. It then rendered the...

To continue reading this article you need to be registered with Campaign. Registration is free and only takes a minute. Register Now or sign in below if you already have an account.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
cs@haymarket.asia
or call+852 2122 5227

Subscribe

Why Subscribe?

  • Campaign Asia-Pacific online premium content* including in-depth monthly focus on key trends and industry issues
  • Unlimited website access*, and an archive of more than 70,000 articles
  • Regular value-added supplements including brand health checks, sector studies, ad critiques and research charts
  • Daily newsletters and breaking story alerts straight to your inbox
  • New weekly feature articles on the latest research, innovation and marketing trends
  • Be the first to hear about industry events

or call +852 2122 5227
or email subscriptions@campaignasia.com

Campaign Jobs

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

Just Published

Premium
The Economist plans push for Australian readers
Premium
1 day ago

The Economist plans push for Australian readers

CMO Michael Brunt remains unswervingly set on growing profits through circulation, not advertising.

Premium
Ogilvy India leader steps into harassment controversy
Premium
1 day ago

Ogilvy India leader steps into harassment controversy

The agency's managing partner drew rebuke and has since apologised for commenting that pinching and grabbing are "part of growing up".

Premium
M&C Saatchi creative chief sparks diversity debate
Premium
1 day ago

M&C Saatchi creative chief sparks diversity debate

A creative leader drew ire for saying he was "bored with diversity being prioritised over talent" in a Campaign UK column.

Premium
Passivity and pace problematic for Japanese communicators abroad
Premium
1 day ago

Passivity and pace problematic for Japanese ...

Japanese corporations are getting better at dealing with crises, but slow decision-making and a lack of proactivity still leave them exposed in complex markets like the US.