With Droga5, the email service continues to monkey around with fun creative approaches.
Chinese consumers often seek price reassurance from local brands, premium inspiration from global brands. But why? Tom Doctoroff of Prophet explains.
PETA and MullenLowe Singapore create a clever table-turning campaign.
Commercial by BBDO Malaysia for Libresse fails to have confidence in its own concept.
Thai actress Chompoo Araya unveils her intimate secrets for underwear brand Sabina.
We kick off a new short-video series, Marketing Masters, with Prophet's Tom Doctoroff discussing what Chinese brands need to do better to succeed outside their home market.
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