simon large

Jul 14, 2015

Cathay Pacific appoints new GM of marketing

HONG KONG - As part of a series of senior management changes, Cathay Pacific has appointed Julian Lyden to the post of general manager marketing, loyalty programmes and CRM at Cathay Pacific, from his previous role as country manager for Hong Kong, Sri Lanka and Germany.

Apr 23, 2013

Crisis management: Social media teams prepare for the worst

The need to mitigate online reputational damage at speed sees some brands building their own in-house response teams.

May 29, 2012

Ginns moves on to head Cathay's inflight services, replaced by Large

HONG KONG - As part of a senior management reshuffle, Simon Large, currently general manager of Cathay Pacific Japan, will be replacing James Ginns as general manager of marketing and product.