rei inamoto

Mar 29, 2019

Brand launch: Aoki Tokyo injects new life into salaryman suits

The offshoot of mass-market businesswear chain Aoki offers affordable custom suits in a move that competes with the likes of Zozo.

Aug 29, 2018

How Uniqlo developed its ‘digital concierge’ voice service

Inside the company's ambitious, and unfinished, plan to build a proactive, AI-powered shopping assistant that's plugged into inventory systems and consumer desires.

Jan 11, 2018

The end of agencies as we know them, and what to do now

Rei Inamoto offers some sound advice for advertising service providers that want to remain relevant.

Oct 24, 2017

Toyota introduces car-sharing café for Japanese drivers

A new concept combines a branded lifestyle space with affordable, user-friendly rentals.

May 31, 2017

Ideas that stuck at Advertising Week Asia 2017 (Part One)

Five highlights from the Tokyo event’s first day.

Mar 17, 2017

Uniqlo unveils steps to becoming a "fully global marketing company"

The Japanese clothing giant plans to work with its consumers for better product development.