prashant kumar

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IPG Mediabrands hires APAC CEO from OMG
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Jul 18, 2016

IPG Mediabrands hires APAC CEO from OMG

The company chooses an 18-year Omnicom veteren to fill the head regional role. OMG follows with promotion announcement.

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Henry Tajer explains his aggressive start as global CEO at IPG Mediabrands
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Apr 18, 2016

Henry Tajer explains his aggressive start as global CEO at IPG Mediabrands

The Atifa Silk Interview: The new head of IPG Mediabrands shares why he made sweeping organisational changes on his first day on the job, in the midst of the global media review storm.

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Updated: IPG Mediabrands names Malaysia CEO, Kumar resigns
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Mar 21, 2016

Updated: IPG Mediabrands names Malaysia CEO, Kumar resigns

KUALA LUMPUR - IPG Mediabrands has named Bala Pomaleh as CEO in Malaysia following the resignation of its president of world markets and CEO of its Malaysia office, Prashant Kumar.

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IPG's Initiative snags Maxis media business in Malaysia
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Sep 30, 2015

IPG's Initiative snags Maxis media business in Malaysia

KUALA LUMPUR – Initiative has been named media AOR by Maxis Berhad, a communications and Internet service provider in Malaysia, winning the account from incumbent Mindshare.

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Messaging apps: What the new face of social media means for brands
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Jun 30, 2014

Messaging apps: What the new face of social media means for brands

As Line, the mobile messaging app operator, gets ready for an IPO that some expect to be valued at up to $20 billion, Prashant Kumar, president of IPG Mediabrands, World Markets Asia, discusses how messaging apps are transforming social media, and what it means for brands.

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Brands have a golden opportunity to fill Asia's content gap
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Dec 11, 2013

Brands have a golden opportunity to fill Asia's content gap

ASIA-PACIFIC – Consumers are craving more content, creating an opportunity for brands and publishers to fulfill their hunger, according to the Wave 7 social-media study conducted by UM.

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