AR platform allows consumers to create custom ice creams they can then buy in store.
The three networks added more metal to their already substantial Agency Network of the Year hardware.
"The reason why every Mindshare show-reel has a Clash soundtrack—and everyone groans—is that I think there’s a punk, rebellious spirit that people need to harness and foster."
PHD's media-buying duties in Australia and some Asia markets is not affected by the planning shakeup.
Incumbent snares performance and ecommerce duties from Publicis Media.
Media agency piloting new programme in Singapore with local blockchain outfit.
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