The shift in women’s self-image has never been more apparent, according to an ongoing global study by J. Walter Thompson, and marketers need to connect with this change.
'Dads who play Barbie', for Mattel by BBDO San Francisco.
Just as Donald Trump mastered the echo chamber to land himself this presidential inauguration, marketers can use it to their advantage, says Michael Daley of DigitasLBi.
Solo adventurers want to interact and connect with strangers, but may feel reluctant to do so. Can brands help?
Engagement Meter: Unmetric provides the airline sector's top 10 recent posts, along with insights into social best practices for air-travel brands.
Hong Kong's creative community often takes advantage of the penchant for worldplay and homophonic puns in Cantonese--for better or for worse.
Social Media Specialist Negotiable Singapore
Head of Social – SEA Negotiable Singapore
Director- Consumer/Lifestyle Negotiable Hong Kong
Associate Director, Technology Negotiable Singapore
VP, Marketing & Communications – Investment Banking Negotiable Beijing
CEO - Lifestyle Marketing Firm Negotiable Hong Kong
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