groupm
Wavemaker chiefs vow client-centricity while consolidating product
CEO Toby Jenner brought in Sindhuja Rai from Mondelez to make the APAC business more client-friendly. Broader changes at GroupM will further facilitate this, they argue.
What I learned from one year of EssenceMediacom
On the first anniversary of the merger between Essence and Mediacom, APAC CEO Rupert McPetrie reflects on what this journey has taught him about people, communications, operations, and more.
WPP’s Mark Read on the outlook for 2024, bonuses, fewer freelancers and job cuts
The CEO talks to Campaign after WPP's revenues grew less than 1%.
Karen Blackett to leave WPP after 29 years
Karen Blackett has played a pivotal role in WPP's history.
WPP creative agency revenues down 1.6% in 2023 while GroupM's rise by 4.9%
North America saw revenues fall by 2.7% for the year, while APAC, Latin America, Africa, Middle East and Central and Eastern Europe grew organic revenues by 3.7%.
Patrick Xu steps down as CEO of GroupM China
EXCLUSIVE: After 10 years with WPP, Patrick Xu, the company's country manager and CEO for GroupM China, has resigned. His role will be split and replaced by existing WPP senior executives, Rupert McPetrie and Chris Reitermann.
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