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Google introduces automatic item updates
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2 days ago

Google introduces automatic item updates

The feature is part of a much larger strategy to help merchants optimise conversions.

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Japan wants 40 million visitors in 2020. First it has to find them.
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4 days ago

Japan wants 40 million visitors in 2020. First it has to find them.

Japan has set the ambitious goal of increasing inbound tourist visits from around 28 million this year to 40 million in 2020. The managing director of Sojern explains how data and programmatic buying can help.

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Is HTC poised for a comeback with Google's help?
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Oct 17, 2017

Is HTC poised for a comeback with Google's help?

BRAND HEALTH CHECK: HTC is not a brand that commands the sheer devotion of the Apples and Samsungs, but major new investment and VR plans may yet see it right. We asked some key industry pros for their verdict.

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Google updates aim to tackle domain spoofing
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Oct 16, 2017

Google updates aim to tackle domain spoofing

AdSense and DoubleClick updates will work alongside the publishers' ad.txt file to stop the sale of fake inventory.

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Google rolls out new interface for AdWords
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Oct 16, 2017

Google rolls out new interface for AdWords

Celebrating its sweet 16, Google AdWords gets a facelift, meeting its advertisers and agencies halfway to help them navigate the new era of complexity.

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Google launches Teachable Machine to give humans lessons in AI
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Oct 11, 2017

Google launches Teachable Machine to give humans lessons in AI

To educate the masses about the true power of artificial intelligence, Google has launched an experimental browser to show the rest of us just how tedious the programming process can be.

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