fast fashion
Brand Health Check: 'Zara's Apprentice' Urban Revivo's future beyond the Chinese market
BRAND HEALTH CHECK: Chinese fast fashion brand Urban Revivo has skyrocketed to achieve unprecedented popularity in the mainland market over recent years. So, how do branding experts view its success and its potential to tap into overseas markets?
Can resale programs make fast fashion sustainable? Zara is trying to find out
Fashion retailers face a tricky balance regarding environmental efforts.
Towering warning of fashion's excesses ahead
From runways to ruins, fashion's waste summit grows taller by the minute. A new campaign by Wildlings highlights the mountainous problem that is waste couture in under 45 seconds.
Shein, Nike, Adidas questioned over forced labour practices in China
Sportswear giants Adidas, Nike, along with fast fashion retailers Shein and Temu, have been quizzed by US Senators about the possible use of forced labour in their supply chains.
Mango and other ‘masstige’ brands shutter after struggling in China. Can the US offer hope?
Counting their losses in China, affordable fashion and beauty brands are recalibrating their business strategies and turning to the US for expansion.
Is fast fashion still in vogue? Shein's reputational issues affect the whole sector
Fast fashion brand Shein has hit the headlines in the wake of the documentary 'Untold: Inside the Shein Machine', which indicated employee working conditions in some of its factories abroad were worryingly unsafe and ‘exploitative’.
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