diversity

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Behind Shiseido’s launch of Waso, a beauty brand for millennials
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Aug 18, 2017

Behind Shiseido’s launch of Waso, a beauty brand for millennials

The company aims to connect with a notoriously difficult audience by subtly redefining the concept of beauty.

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Watch: Adland's push for a more inclusive industry
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Jul 18, 2017

Watch: Adland's push for a more inclusive industry

Hailing from Airbnb and Mars through to Saatchi & Saatchi and Ogilvy, some of the biggest names in marketing and advertising have spoken out in a new documentary designed to highlight how agencies and brands can champion diversity and inclusiveness.

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Women to Watch 2017 deadline extended
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Jun 30, 2017

Women to Watch 2017 deadline extended

The deadline for nominations for our annual list of Asia-Pacific's brightest and most promising female talent has been extended to next Friday, 7 July.

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Behind Diesel’s surprising success in Japan
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Jun 5, 2017

Behind Diesel’s surprising success in Japan

Localisation, unusual media placements and a certain amount of controversy are factors that have helped the brand establish its place in one of the world’s most advanced fashion markets.

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Are you a woman or non-white creative? Airbnb wants to meet you at Cannes
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May 24, 2017

Are you a woman or non-white creative? Airbnb wants to meet you at Cannes

The brand is on a mission to expand the diversity of its creative team.

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Why brands need to stand up for what matters
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May 24, 2017

Why brands need to stand up for what matters

Provoking important discussions is one way brands can make emotional connections with consumers.

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