creativity

22 hours ago

Havas Worldwide India bolsters creative team

Arjun Jetly, Neharika Awal, Ajitesh Verma, and Monish Gupta all step into roles as executive creative directors.

1 day ago

Why McCann’s global chief creative wants more work from an ‘open kitchen’

Javier Campopiano’s success recipe calls for a collaborative culture where media channels and gender roles dissolve into each creative serving.

Apr 17, 2024

Coca-Cola Spiced: How Coke rolled out its first new flavour in three years

Aly Hite, director of brand, sports and strategic partnerships for Coca-Cola Company North America, shares the inside story.

Apr 16, 2024

Under-appreciated, overlooked and misunderstood: The life of a female creative

Research involving more than 50 female creatives shows there is a long way to go before we realise the full value of female creative talent.

Mar 28, 2024

Spikes Asia unveils its 2024 Creativity Report

This year's top agencies include VML in Melbourne, Ogilvy in Mumbai, Dentsu in Tokyo, and more.

Mar 21, 2024

SXSW: Five days that make Black Mirror look like Bagpuss

Some mind-boggling presentations at South By Southwest left Joint’s Damon Collins, a regular attendee, feeling excited but also a little nervous.