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The search for intelligent content
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Jun 2, 2017

The search for intelligent content

Creating useful and effective content requires a very specific set of skills, writes Darcy Mitchell of iProspect Singapore.

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Unilever plots U-Studio expansion as it eyes $2.1b efficiency savings
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Apr 18, 2017

Unilever plots U-Studio expansion as it eyes $2.1b efficiency savings

CPG giant is also expected to sell off its spreads business in wake of failed Kraft Heinz takeover bid.

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Outbrain unveils content revenue tracker Automatic Yield
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Mar 27, 2017

Outbrain unveils content revenue tracker Automatic Yield

New platform will allow publishers to track the revenue value of their content in real time.

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Zoomin.TV eyes 'huge' Asia opportunity for video content
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Mar 10, 2017

Zoomin.TV eyes 'huge' Asia opportunity for video content

Dutch content agency says the rise of video plays right into its hands, and Asia’s mobile natives are the perfect target audience.

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Influence: Ditching the megaphone
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Dec 6, 2016

Influence: Ditching the megaphone

Brands across Asia-Pacific are learning to be subtle and to let content do the talking, but not all of them are game for complete anonymity.