consulting
Why many brands and agencies are tempering Gen AI investments
EXCLUSIVE RESEARCH: When it comes to generative AI, the results of a Forrester and Campaign Asia-Pacific survey reveal that brands and agencies alike are still cautious about this new technological gold rush.
Bain & Company takes on managed services divisions, acquires Australian AI firm Max Kelsen Consulting
The strategy firm diversifies its tech and AI offerings with its latest acquisition of Queensland-founded Max Kelsen Consulting.
Bain to acquire APAC arm of venture-building studio Rainmaking
Due for completion by the end of this month, the acquisition will bolster Bain & Co.'s innovation and design unit, which already consists of the firm’s venture studio Next, launched in April 2022.
Weber Shandwick to rebrand and boost investment in consulting services
The Weber Shandwick Collective and Weber Shandwick Futures will showcase integrated services and innovation while doubling down on consulting.
Essence launches standalone consultancy focused on ecommerce and data
Essence Consulting is working with three non-agency clients on digital transformation projects.
Life after advertising
The ex-creative whose exit manifesto caused a stir two years ago is back to explain the ups and downs of life outside the industry.
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