New Singapore CEO says his immediate focus will be on instilling a startup mentality and rapidly expanding the agency's capabilities, especially in digital.
It's up to agency and brand leaders to see what’s coming first and prepare for it, as technology advances quicker than ever, according to Sarah Wood.
Vogel will also have Southeast Asia responsibilities.
CEO Edward Bell heads to Cathay Pacific.
Jacco ter Schegget takes on Southeast Asia mandate for Mirum and JWT, as Nanda Ivens departs.
With more consultancies muscling in on the advertising industry, agencies need to make their creative more prominent than ever, says FCB CEO Carter Murray.
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