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Spikes Asia 2017 opens for registration, announces Tangrams integration
Tangrams Effectiveness awards and Spikes Asia awards will bookend the festival, which will incorporate an effectiveness-themed conference programme and an effectiveness academy.
Tangrams announces final jury members
Executives from Johnson & Johnson and Fonterra to head up Effectiveness and Digital Strategy panels, respectively.
Tangrams announces first two juries
Leaders from Unilever and Philips will head up the Media Strategy and Data & Analytics and Ecommerce juries, respectively.
Tangrams deadline extended to 10 March
You have two extra weeks to get into the running for the Tangrams (formerly the Asian Marketing Effectiveness and Strategy Awards).
Photos: 2016 AMES Conference
Photos from the 2016 AMES (Asian Marketing Effectiveness & Strategy) Conference held yesterday at the Grand Hyatt Singapore.
7 highlights from the 2016 AMES conference
Our reporters distill yesterday's conference into seven memorable points, including the danger of taking consumers at their word, being a 21st century brand, out-of-whack spending and a lack of analytics maturity.
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