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Profile: Vice-president of HP Asia-Pacific Ivy Liang 
Marketing

Profile: Vice-president of HP Asia-Pacific Ivy Liang

Ivy Liang, HP’s vice-president of printing and imaging, sells the experiences created because of digital developments.
Profile: MediaCom APAC CEO Alex Crowther 
Media

Profile: MediaCom APAC CEO Alex Crowther

Alex Crowther, the newly installed CEO of MediaCom Asia-Pacific based in Singapore, says he buys into GroupM's corporate culture.
Profile: Adidas SEA MD Ralph Kotterer aims for the top 
Marketing

Profile: Adidas SEA MD Ralph Kotterer aims for the top

Adidas managing director for Southeast Asia Ralph Kotterer wants to connect with customers through digital, retail and PR experiences.
Profile: Eurosport APAC chairman Arjan Hoekstra 
Marketing

Profile: Eurosport APAC chairman Arjan Hoekstra

After 17 years with Eurosport, Arjan Hoekstra, the broadcaster's Asia-Pacific chairman and managing director, has few complaints.
Profile: Shangri-La marketer Brendan Inns 
Marketing

Profile: Shangri-La marketer Brendan Inns

Vice president of brand communications at Shangri-La Hotels and Resorts Brendan Inns' new advertising campaign pits wild animals against marble lobbies.
Meet the real life 'Mad Man' 
Advertising

Meet the real life 'Mad Man'

Jerry Della Femina, the original 'Mad Man' who inspired the hit show on the excesses of working in a 1960s US ad agency, including the notorious Agency Sex Contest.
Profile: Universal Music Group's Sandy Monteiro 
Marketing

Profile: Universal Music Group's Sandy Monteiro

President of Universal Music Group International for Southeast Asia Sandy Monteiro says the music business must embrace digital and mobile opportunities to survive.
Profile: CNBC's Satpal Brainch on expanding in Asia 
Media

Profile: CNBC's Satpal Brainch on expanding in Asia

President and managing director at CNBC Asia-Pacific Satpal Brainch is one of Asia’s youngest media bosses.
Profile: Citibank's regional marketing boss Francesco Lagutaine 
Marketing

Profile: Citibank's regional marketing boss Francesco Lagutaine

Citibank's chief marketing officer for Asia-Pacific Francesco Lagutaine seeks an intimate relationship between the bank, its customers and agencies.
Profile: Microsoft's Yu Sasamoto builds experience into products 
Marketing

Profile: Microsoft's Yu Sasamoto builds experience into products

Yu Sasamoto devises his own cluster marketing to spread the Microsoft brand across the region. Sasamoto is the consumer and online marketing officer of Greater Asia-Pacific at ...
Profile: Astro Entertainment head Zainir Aminullah 
Marketing

Profile: Astro Entertainment head Zainir Aminullah

Zainir Aminullah's pay-TV success is built on targeting customers with a 360 degree approach.
Profile: Andres Kiger on Coca-Cola's digital future in China 
Marketing

Profile: Andres Kiger on Coca-Cola's digital future in China

Senior director of integrated marketing at Coca-Cola China in Shanghai Andres Kiger maps out a digital future for Coca-Cola in China.
Profile: Disney's top media distribution man in Asia Pacific Rob Gilby 
Media

Profile: Disney's top media distribution man in Asia Pacific Rob Gilby

Rob Gilby, senior vice-president and managing director at Disney Media Distribution Asia Pacific based in Hong Kong, explains why this is the brand's most important region.
Profile: Lagardere Active CEO Victor Viscot breathes life into Asia's publishing industry 
Marketing

Profile: Lagardere Active CEO Victor Viscot breathes life into Asia's publishing industry

Victor Visot, CEO of Lagardère Active, is excited rather than unnerved by recent challenges in print media.
Profile: Marketing head Lito German on BMW's Asia operations 
Marketing

Profile: Marketing head Lito German on BMW's Asia operations

Lito German, the new marketing director at BMW Group Asia, is German by name if not by nationality, and is eager to prove his other credentials.
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