Staff Reporters
Aug 21, 2017

Move and win roundup: Week of August 21, 2017

A weekly collection of notable people moves and account news.

Campaign compiles a new 'Move and win roundup' as each week progresses. 
This edition will cover August 21 through 25, 2017. 
Catch up on past people moves and business wins

PEOPLE MOVES

PHD China appointed Paul Yan, formerly of Performics China, as general manager of performance. He has experience with brands including Wrigley & Mars, Mead Johnson, Diageo, iRobot, Bacardi, Mercedes-Benz, Chanel, Microsoft and Uber. Yan will report to Lars Bjorge, chief digital officer of PHD Greater China.

Y&R appointed Onat Roldan as CEO of Y&R Philippines, effective immediately. He was MD at Cheil Philippines for the past six years and has worked with clients including Samsung, BPI-Philam, Edsa Shangri-La Hotel, Philippine Veterans Bank, Kakao Talk, and Citibank.

The Singapore Advertiser’s Association (SAA) elected Oliver Chong of StarHub as its new President at its annual general meeting on August 18. He succeeds Benjamin Teh of Pilot Pen Singapore, who had served as president for the past eight years.

CNN International Commercial (CNNIC) named Karen Vera APAC creative lead for Create, its in-house branded content team. Vera was previously a media solutions executive producer at Yahoo Asia Pacific, developing content for clients such as Samsung and P&G, and she has also worked for the WPP agency PRISM. She will be based in Hong Kong.

Gravity4 has added Jeffrey Seah, formerly Southeast Asia CEO for Starcom Mediavest Group, to its advisory board. Gravity4 recently launched Mona Lisa, an AI-powered digital assistant for optimising programmatic media buying through prediction, and is working toward cryptocurrency-enabled purchasing of such services. Seah also serves as a venture partner at IncuVest and Quest Ventures, and his appointment with Gravity4 is a continuation of his recent work with Pixels Asia.

The Monkeys appointed Ben Sampson, formerly creative director at Argonaut in San Francisco, as creative director. Priot to Argonaut he was a director at Idea Gallery.

Tickled Media, which publishes theAsianparent.com / theIndusparent.com and the social-network app ParentTown, appointed Adrian Watkins, founder and MD of data, tech, and marketing consultancy firm PerformanceAsia, as head of data and strategy; Zafar Anjum, founder of Kitaab International and Filmwallas, as well as former head of content services at Ying Communications, as regional head of branded content; and Toshak Jethwani, formerly the GM for media (APAC) at Brightcom as head of sales for Singapore and Malaysia.

Location-data specialist Blis opened a Kuala Lumpur office and appointed Mohanarajah Visuvanathan as agency group head. The company opened in Malaysia last month and plans to launch in Philippines, and Thailand in coming months. Visuvanathan joins from MobMe Asia, where he was regional director.

Xaxis appointed Richard Pollin, formerly director of sales for APAC at AppNexus, as APAC vice president of client development.

Mediacorp appointed Tham Loke Kheng as CEO and board director effective September 1. She succeeds Shaun Seow, who will remain as executive director until September 30 before joining Temasek. Tham has held senior management roles in terrestrial free-to-air TV, pay-TV and broadband services including Taiwan Broadband Communications and Now TV in Hong Kong.

Ogilvy & Mather China shuffles leaders as part of 'Next Chapter' strategy (Read more)

BUSINESS WINS

FWD appointed Lion & Lion as its digital agency in Indonesia. (Read more)

Australian-owned aerial media and experiential company Remarkable Media signed an exclusive agreement with US broadcaster ABC's Regional Sports and Entertainment Sales team. The deal will make Remarkable Media’s technology available to ABC’s advertising clients across the US. In August last year Remarkable Media achieved a Guinness World Record for a flying digital video screen at the MTV Video Music Awards in New York.

11K Consulting has been appointed by 2017 Retail Congress Asia Pacific to promote the congress in across Asia Pacific after a competitive pitch. The UK-Asia PR agency will drive delegate registrations and push for media coverage of and media presence at the congress. 

OTHER NEWS

The Interactive Advertising Bureau (IAB) Singapore’s Measurement, Standards & Data Committee released a handbook for mitigating brand-safety risks.

Marketing consultancy R3 formed a partnership to offer its clients Albert, an enterprise-level artificial intelligence marketing product. R3’s 100 marketing consultants in the US, Asia, EMEA and LATAM will work directly with CMOs to assess the benefits of integrating the technology into their marketing stacks, and guide marketing teams through the nuances of AI adoption and campaign execution.

InMobi launched a mobile media platform for premium in-app video advertising in Indonesia with publishers including Viu, Detik, Path, BBM, Baca and Line. The company claims to have reach of more than 60 million video viewers.

Tencent signed a three-year partnership to be the exclusive live streaming partner of the National Football League (NFL) in China. Tencent will air live and on-demand games throughout the sport's season, including the playoffs and the Super Bowl, for the 2017, 2018 and 2019 seasons. The partnership also features other footage and programming rights. The content will be available via NFL sections on Tencent Sports, QQ.com, Tencent Video, Kuai Bao, Penguin Live, Tencent Sports app, Tencent Video app, and Tencent News app, as well as through QQ and WeChat. 

Sydney Gay & Lesbian Mardi Gras and ANZ announced not only a renewal of the bank's longstanding sponsorship of the event for another three years (through 2020) but also a new community grants program to provide funds for LGBTQI community organisations.

Seven Sunday Films launched a content division, The Eight Sunday, led by Yugi Darmawan. The unit will concentrate mainly on Singapore and Indonesia, and aims to fill a niche for clients who want quality video content but without the big budget of a full-scale production. 

IAB Singapore released a brand safety handbook to provide guidance, tools and best practices, to help ensure a transparent digital media supply chain. 

Source:
Campaign Asia

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