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Digital
Digital - News
Digital
New banner ads for Windows Live Messenger
By
Anita Davis
, Sep 19, 2008
SINGAPORE - Windows Live Messenger in Singapore has launched a new banner-ad platform that allows marketers to target audiences by either gender or age.
Digital
Sprice.com inks partnership with Asiarooms.com to extend global reach
By
Kenny Lim
, Sep 19, 2008
SINGAPORE - European travel search engine Sprice.com has inked a deal with Asiarooms.com to extend its global footprint in the Asia-Pacific region.
Digital
HK online spend dips in Q2
By
Anita Davis
, Sep 19, 2008
HONG KONG - Online adspend in Hong Kong reached HK$164 million (US$21 million) in the second quarter of 2008, according to Nielsen Online, down from this year's first quarter, ...
Digital
All About... The browser wars
By
Anita Davis
, Sep 18, 2008
How will the arrival of Chrome impact online media?
Digital
Profile... The internet revolutionary with sensible shoes
By
Robin Hicks
, Sep 18, 2008
Wikipedia's Jimmy Wales may look like a professor, but he is bringing his knowledge crusade to Asia.
Digital
comGateway debuts Asian shopping site
By
Anita Davis
, Sep 18, 2008
SINGAPORE – comGateway and DDB in Singapore have launched a new website that allows Asian shoppers to buy products online without an American credit card.
Digital
Mobile players launch social networking offering
By
Anita Davis
, Sep 18, 2008
SEOUL - Korea's SK Telecom and three Japanese mobile providers have launched a mobile networking service that allows subscribers to share information and user-generated content ...
Digital
Brand Health Check... iTunes strikes a discordant note for Asian users
Sep 18, 2008
While Apple's iTunes Music Store dominates the music download market in the US with its impressive portfolio of music and video content plus software applications, the service ...
Digital
Alibaba merges two unites to fend off rivals
By
Anita Davis
, Sep 18, 2008
BEIJING - Chinese e-commerce giant Alibaba Group has responded to growing competition by merging its digital ad exchange service Alimama with its consumer-based auction ...
Digital
SinoTech names Haynes as chief digital officer
Sep 18, 2008
BEIJING - SinoTech Group has appointed Tim Haynes (pictured) to the post of chief digital officer.
Digital
McAfee hands global business to Tribal DDB
By
Anita Davis
, Sep 18, 2008
GLOBAL – Technology security firm McAfee has awarded its global account to Tribal DDB Worldwide following a review.
Digital
Taobao VP to depart after Alimama merger
By
Anita Davis
, Sep 17, 2008
BEIJING - One week after Alibaba Group announced the merger of subsidiaries Taobao.com and Alimama.com, the company has confirmed that Taobao's vice-president will resign at ...
Digital
Wall Street Journal site looks to social networking
By
Anita Davis
, Sep 17, 2008
ASIA-PACIFIC - The Wall Street Journal has launched a newly redesigned website that includes a social-networking component both on its flagship site in New York and its Wall ...
Digital
Tribal hires managing partners for online and mobile
By
Kenny Lim
, Sep 17, 2008
MANILA - Tribal DDB has appointed Chewy Chua (pictured) and Aileen Dalisay as managing partners for its online and mobile divisions, respectively, in the Philippines.
Digital
Peugeot targets fashion-conscious Chinese for 207CC launch
By
David Blecken
, Sep 17, 2008
BEIJING - Peugeot has kicked off an integrated marketing campaign to mark the launch of its 207CC two-door cabriolet in Greater China and to promote the car as an affordable ...
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Campaign Asia-Pacific
May, 2012
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