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Creativity - News
Advertising
Air New Zealand challenges public to solve mascot murder
By
Loulla-Mae Eleftheriou-Smith
,
Paul Howell
, Dec 5, 2011
GLOBAL - Air New Zealand has released an online Cluedo competition challenging people to solve the murder of its puppet mascot Rico.
Advertising
HTC hands South Asia business to Saatchis
By
Racheal Lee
, Dec 2, 2011
SINGAPORE - HTC South Asia has picked Saatchi & Saatchi Singapore for the launch of new smartphones in the region.
Advertising
Lowe teams with UN Human Rights commission to celebrate "humanity's birthday"
By
Paul Howell
, Dec 2, 2011
GLOBAL - Lowe and Partners has joined forces with the United Nations, and digital agency Fantasy Interactive, to create a unique social-media driven celebration for internationa...
Advertising
Whybin TBWA Sydney hires creative group head
By
Staff Reporters
, Nov 30, 2011
SYDNEY - Whybin TBWA Tequila Sydney has hired Dave Brady as creative group head. Brady joins the agency from DDB New Zealand where he was creative director on the Cadbury ...
Advertising
Gap China wins Campaign's Brand of the Year 2011
By
Staff Reporters
, Nov 30, 2011
ASIA-PACIFIC - Gap China has been named Brand of the Year 2011 by Campaign Asia-Pacific following its successful entry into the China market.
Creativity
Qantas shortlists three media agencies, and four creative shops
By
Paul Howell
, Nov 22, 2011
SYDNEY - Qantas has shortlisted seven agencies in concurrent reviews of its creative and media accounts, leaving incumbents M&C Saatchi and Ogilvy Australia out of the running ...
Advertising
Sydney Mardi Gras launches new logo... with tattoos
By
Staff Reporters
, Nov 18, 2011
SYDNEY – Four members of the Sydney Gay and Lesbian Mardi Gras organisation, including Damien Eames, head of marketing and communications, have had the event's new logo ...
Advertising
General Electric looks to classic folklore to fire up imaginations of future technology
By
Jenny Chan
, Nov 17, 2011
SHANGHAI - TBWA Tequila has launched the ‘Future folklore’ digital campaign for General Electric (GE), a series of online animated tales designed to showcase ...
Advertising
Con Frantzeskos joins Ogilvy Asia-Pacific in Singapore
By
Paul Howell
, Nov 15, 2011
SINGAPORE - Ogilvy & Mather Asia-Pacific has a new digital engagement director, with Constantine (Con) Frantzeskos joining the team in Singapore, from DDB Melbourne.
Creativity
Sega launches augmented reality app featuring Sonic the Hedgehog
By
Jenny Chan
, Nov 9, 2011
SYDNEY - JWT Sydney and Sega have launched a multiplatform campaign based around an augmented reality app to celebrate the 20th anniversary of Sonic the Hedgehog.
Advertising
McClaren calls global ad pitch
By
Anne Cassidy
, Nov 4, 2011
GLOBAL - McLaren Automotive is looking for an agency to handle its global advertising as it gears up its bid to take on rivals Ferrari, Lamborghini and Porsche in the top-end ...
Advertising
UPDATED: Stephen Mangham and Gary Caulfield depart; David Mayo moves to Jakarta in shakeup at Ogilvy Indonesia
By
Paul Howell
, Nov 3, 2011
JAKARTA - Stephen Mangham has resigned his position with Ogilvy & Mather (O&M) Indonesia, just over one month in to his new role there. Executive creative adviser Gary ...
Advertising
BBDO opens stand-alone Sri Lanka office
By
Paul Howell
, Nov 1, 2011
COLOMBO - BBDO Worldwide has officially opened its first stand-alone agency in Sri Lanka, aiming to take advantage of its booming economy and increased international investment.
Advertising
Omnicom takes majority stake in India's Mudra Group
By
Atifa Silk
, Oct 31, 2011
INDIA - Omnicom Group has acquired a majority stake in Mudra Group, India’s leading integrated marketing communications group, significantly expanding the holding ...
Advertising
Havas growth builds from Asia: 3rd quarter results
By
Paul Howell
, Oct 28, 2011
PARIS - Havas has reported 5.1 per cent revenue growth (year-on-year) for the third quarter, led largely by its Asia-Pacific division.
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MAGAZINE
Campaign Asia-Pacific
May, 2012
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