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Creativity - News
Advertising
PREVIEW: 2011 Agency Report Card
By
Atifa Hargrave-Silk
, 2 days ago
ASIA-PACIFIC - The 2011 Agency Report Card shows that while the region is growing from strength to strength, the battle for new business and talent is heating up.
Advertising
Jeremy Craigen poised for global VW role at DDB
By
Jeremy Lee
, 2 days ago
GLOBAL - Jeremy Craigen, DDB UK's executive creative director, is in talks about a role heading up the network's global Volkswagen account.
Creativity
Johnson’s Baby brings out the interior designer in Malaysian mums
By
Jenny Chan
, 3 days ago
KUALA LUMPUR - Johnson’s Baby is using social gaming to increase brand bonding with Malaysian mothers, especially first-time mums.
Advertising
What's your favourite Super Bowl XLVI ad?
By
Staff Reporters
, 3 days ago
Ahead of the game, here's your chance to watch 10 of this year's Super Bowl XLVI ads, and vote for your favourites.
Advertising
CASE STUDY: 'Porxer' contest puts the excitement back into pork
By
Staff Reporters
, 6 days ago
A new brand of pork took an unconventional approach to raise awareness of its product in Japan, a market with a greater preference for beef.
Advertising
India's Ministry of Tourism returns to Ogilvy Delhi
By
Paul Howell
, 6 days ago
DELHI - Ogilvy Delhi has been awarded the India Ministry of Tourism creative account, following a multi-agency pitch.
Advertising
Tourism Fiji in search of an advertising partner
By
Paul Howell
, Jan 26, 2012
NADI - Fiji's national tourism body has launched a pitch among multinational advertising agencies, hoping to find a single creative network for a new global brand push.
Advertising
Air New Zealand chooses Draftfcb for lead agency
By
Staff Reporters
, Jan 19, 2012
AUCKLAND - Draftfcb New Zealand has been appointed lead advertising agency for Air New Zealand.
Advertising
Asics appoints 180 Amsterdam as global ad agency
By
Anne Cassidy
, Jan 13, 2012
GLOBAL - Asics, the Japanese sportswear brand, has appointed 180 Amsterdam as its global advertising agency.
Advertising
JWT Shanghai’s ‘Heaven and hell' was the most awarded campaign in 2011: Big Won
By
Emily Tan
, Jan 11, 2012
GLOBAL – The most awarded piece of work in the world last year was JWT Shanghai’s ‘Heaven and Hell’ campaign for luggage brand Samsonite, which earned ...
Creativity
Ogilvy’s Tham Khai Meng named film and press jury president for Cannes 2012
By
Staff Reporters
, Jan 11, 2012
CANNES – Ogilvy & Mather’s worldwide chief creative officer Tham Khai Meng has been selected to head the film and press juries at the 59th Cannes Lions International...
Advertising
Tributes pour in for Mike Boekholt
By
Magz Osborne
, Jan 4, 2012
HONG KONG – Tributes have been pouring in for renowned creative Mike Boekholt, who passed away in Hong Kong on 27 December 2011, aged 46.
Advertising
2011 a good year for Draftfcb despite loss of SC Johnson: Laurence Boschetto
By
Emily Tan
, Jan 3, 2012
SHANGHAI - While the announcement in July 2011 that Draftfcb was parting ways with client of over 50 years was a low point for the agency, 2011 still closed as the best year ...
Advertising
"Satanic" church billboard in NZ draws global attention
By
Emily Tan
, Dec 19, 2011
AUCKLAND - Christian church St Matthew-in-the-City has once again drawn global attention and incited debate and vandalism with a controversial Christmas billboard.
Advertising
BETC Euro RSCG ponders Asia launch
By
Racheal Lee
, Dec 15, 2011
PARIS - BETC Euro RSCG is looking to expand to Asia, in particular developing its presence in Shanghai “as soon as possible”. It aims to work with international ...
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DISCUSSION
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POLLS
Which region will be commanding the most attention from your agency this year?
Southeast Asia
Greater China
Japan and/or Korea
South Asia
Australasia
|
View results
Southeast Asia
42%
Greater China
36%
Japan and/or Korea
13%
South Asia
2%
Australasia
8%
TOTAL VOTES: 53
VOTE
View previous polls »
MAGAZINE
Campaign Asia-Pacific
January, 2012
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