With adoption rates on voice-enabled home systems taking off, consumers will soon need to decide which AI ecosystem is best for them.
Amid reports that China is ready to block non-approved VPN (virtual private network) services, how will the industry be impacted?
Overstressed, underappreciated, uncompensated and always-on: Breaking down our exclusive survey.
As more marcomms companies emulate startups by introducing unique and interesting work “perks” for their Asian employees, we look at which perks offer staff real benefits.
In Japan, the agency sees Friday afternoons off as a cue to work more efficiently.
The company wants to be a leader in remote working and hopes reform can give it an edge in attracting the best talent.
Part One of a series on work reforms in Japanese advertising looks at Dentsu’s efforts to eliminate overwork, create a healthier environment for staff and ultimately produce better work.
Customer feedback, constant product development and flexibility are key, according to Shenzhen’s coding education startup, Makeblock.
Influencer marketing in China is a crowded place. For KOLs the good news is that interest is unlikely to ebb soon. The bad news? Brands are getting wiser and more discerning.
China has the lead on facial-recognition technology as marketers look ahead to some tempting applications.
As food safety becomes increasingly important, especially in China, blockchain technology is set to play a larger part in the marketing of F&B brands.
‘Made in China’ is undergoing a revolution with world-leading innovation opening new doors. But even the best brands need strong marketing.
Three CEOs and four new joiners from Publicis, OMD and Isobar share their first job experiences. Long hours and demanding clients persist, but changes in technology and workplace culture mark the greatest shifts in a generation.
Connected with a conscience, a younger generation of Indian consumers is keeping marketers on their toes.
These young professionals stand out as drivers of growth and progress.
Stereotypes about millennials abound, some more true than others. Brands that take the time to understand them can win much respect.
We asked three experts: Is the digital age bringing age-based prejudice?
Implicit ageism leads to stereotyping that sidelines a US$3.3 trillion market; while an age-inclusive approach is a win-win for both brands and consumers.
Alberico de Nardis of Blis and Chetan Muley of PHD Media share their—strictly personal—thoughts about their experiences working with senior staff
Are older workers really as technologically inept and resistant to change as they're made out to be?
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