Lauren Arena
Dec 6, 2017

Tourism Australia sets benchmark for experiential destination marketing

More than 90 international buyers meet in Brisbane for biannual Dreamtime event.

More than 90 international event planners have converged in Brisbane this week for Tourism Australia’s signature destination incentive showcase, Dreamtime.

Leading the way forward for experiential destination marketing, Dreamtime invites event planners and corporate buyers to 'experience' Australia as a meetings and events destinationand this year's event marks the largest in Dreamtime's 25-year history, attracting 94 international buyers from key markets across Southeast Asia, India, China, Japan, Korea, the U.S. and U.K.

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