Babar Khan Javed
Sep 11, 2017

Qualtrics names Singapore as Southeast Asia HQ

Injecting upwards of US$2.5 million into its Southeast Asia market domination plans, the software business intends to triple its customer base by 2020.

Qualtrics plans to invest heavily in Southeast Asia

With an investment of US$ 2.7 million, Qualtrics has made a commitment to grow its presence in the Singapore market.

In a media brief at the Fullerton Hotel, Bill McMurray, the managing director for Asia Pacific and Japan, explained why Qualtrics is entering the Singapore market with a product around experience management.

Citing a report from Bain, McMurray shared that two-thirds of workers around the world now are disengaged...

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