Racheal Lee
Apr 3, 2013

MediaCom APAC COO Toby Jenner moves up to global role

ASIA-PACIFIC - Toby Jenner, COO of MediaCom Asia-Pacific, has been promoted to global chief business development officer, to be based in New York.

Jenner will move from Singapore to New York for the new role
Jenner will move from Singapore to New York for the new role

Effective from the middle of the year, the appointment will see Jenner taking a seat on the worldwide executive committee, while reporting to Stephen Allan, worldwide chairman and CEO. Jenner takes over the role from Fraser Riddell who will now head up MediaCom’s new global division, MediaCom Beyond Borders.

Allan noted that this appointment is an opportunity for Jenner to apply his business-building skills to a larger, worldwide canvas.

Currently based in Singapore, Jenner has been instrumental in growing the network that achieved a growth of 25.5 per cent last year. This growth was further cemented recently through the winning of the US$150 million Fonterra regional pitch against Carat and OMD.

His current position will not be replaced directly, while the network is looking for candidates to fill several positions as division heads.

His remit includes developing new client relationships and expanding existing ones across the world, Jenner told Campaign Asia-Pacific. Among its global clients are Volkswagen, Dell, Shell, Universal Pictures, P&G  and Coca-Cola.

Prior to his regional role in MediaCom, Jenner was MediaCom Australasia CEO in 2008, after joining from MEC in the UK, where he was the managing director. During his tenure, MediaCom Australia was the top ranked RECMA agency and won multiple clients, including Yum Brands, IAG, Foxtel, Danone and EA.

Campaign Jobs

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

Just Published

Premium
Transformation, comms and crisis: Q&A with Commvault’s Bill Wohl
Premium
3 hours ago

Transformation, comms and crisis: Q&A with ...

INSIDE IN-HOUSE PR: Commvault’s chief communications officer discusses lessons from his time with HP, the relationship between comms and marketing, and the fun of working with B2B brands.

Premium
CMOs need to take bigger risks for great creativity: Zeno Group CEO
Premium
3 hours ago

CMOs need to take bigger risks for great creativity:...

Brands need to be braver in their creativity without being reckless, and PR agencies are duty-bound to push them out of their comfort zones, according to Barby Siegel of Zeno Group.

Premium
Thai bank offers Pokémon Go insurance: Protection from 'huge and dangerous stampedes'
Premium
4 hours ago

Thai bank offers Pokémon Go insurance: Protection ...

A spate of accidents prompted Asia Insurance to launch a product to protect Pokémon Go players from themselves.

Premium
Woes deepen for Lancôme in Hong Kong
Premium
5 hours ago

Woes deepen for Lancôme in Hong Kong

BRAND HEALTH CHECK: Cosmetics giant’s clumsy handling of Denise Ho affair leaves reputation battered on all sides.