Staff Reporters
Nov 6, 2013

JWT announces Bob Jeffrey's successor: McCann's Gustavo Martinez

JWT appointed Gustavo Martinez, currently McCann Worldgroup's Europe and Asia president, as global president and announced that he will succeed Bob Jeffrey as worldwide CEO in 2015, at which point Jeffrey will become non-executive chairman.

Bob Jeffrey

Martinez had Asia added to his responsibilities at McCann in November 2012 when Harris Diamond replaced Nick Brien in the top post. At the time, McCann said that Diamond, Martinez and Luca Linder, president for the Americas, would act as a three-person office of the chairman.

Martinez will join JWT in February 2014, reporting to Jeffrey, the agency said in a statement, adding that all global discipline leads and region leads will report...

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