Engagement Meter: The week's top brand posts on Facebook, Twitter and Instagram

Unmetric, a social media intelligence firm focused on brands, uses its analytics platform to uncover the top performing campaigns, content and videos in the APAC region. Unmetric's Engagement Score rates each piece of content from 0 to 1000 depending on the amount of user interactions, which allows easy comparison of content regardless of the number of fans or followers a brand has. For the weekly Engagement Meter feature, Unmetric curates the list to pick the most creative, innovative or unusual initiatives. Here is a roundup of a few of the best in the period of October 10th - 16th, 2016.

Facebook

1. 3M Car Care India
Engagement Score – 1,000

2. HP Malaysia
Engagement Score – 1,000

3. Morphy Richards India
Engagement Score – 1,000

4. Pizza Hut Philippines
Engagement Score – 1,000

5. Puma Malaysia
Engagement Score – 1,000

 

Twitter

6. Ford Philippines
Engagement Score – 1,000

Ready to roar? Ready to rumble? Discover the unrivaled toughness of Ford Ranger FX4 today at dealerships nationwide. pic.twitter.com/2BLIbxCvUl

— Ford Philippines (@FordPhilippines) 11 October 2016

7. Dettol India
Engagement Score – 1,000

One child dies of diarrhoea every minute. Help prevent this by teaching the act of handwashing. Retweet to save a life. #BanegaSwachhIndia

— Dettol India (@DettolIndia) 14 October 2016

8. Papa John's India
Engagement Score – 1,000

Can you rhyme Chicken Tandoori better than this? Follow, tweet & tag to win! #Contest #PizzaRhymes pic.twitter.com/bP2BL5GbO6

— Papa John's India (@PapaJohnsIN) 16 October 2016

9. Motorola India
Engagement Score – 1,000

The #MotoZ & #MotoZPlay with #MotoMods. Sale starts tonight at 11:59PM only on @Flipkart & @amazonIN.#WorthTheWait pic.twitter.com/SFW3ipav2R

— Moto India (@Moto_IND) 16 October 2016

10. IDFC India
Engagement Score – 1,000

#Contest Q1: Pata tha ki aaj aap zarroor__ a) nahi aayenge b) Aayenge c) khayenge d) baithenge Video: https://t.co/lHMlHnWTYm #BankingNibhao

— IDFC_Bank (@IDFC_Bank) 12 October 2016

 

Instagram

11. Shangri-La Singapore
Engagement Score – 981

 

A picture perfect backdrop of 300 blooming orchids awaits at The Orchid . - #TheOrchid #shangrilasg #shangrilasingapore #instapic #instadaily #instasg #greenhouse #orchids #flowers #repost @maria_ponomaryova ?? ?? ?? ?????? ???? ???? ??? ?? ??? ????? ?????? ?? ??????????, ????? ???????? ????? ? ????? ? ??? ? ????? @shangrilasg ??? ?????????? ???? ????????? ?? ????? ? ???????????? ??? ????????, ?? ??? ? ???????? ? ??? ?????????, ?? ??? ?? ?????? ??

A photo posted by Shangri-La Hotel, Singapore (@shangrilasg) on Oct 13, 2016 at 2:33am PDT

12. Singapore Airlines
Engagement Score – 847

 

Join us as we welcome the newest addition to the #SingaporeAir fleet, our 6th A350 aircraft and also the 10,000th Airbus aircraft delivered! A special ceremony was held in Toulouse today to celebrate this important milestone, which we are honoured to be sharing with Airbus. #Airbus10000 [??: @airbus]

A photo posted by Singapore Airlines (@singaporeair) on Oct 14, 2016 at 8:45am PDT

13. Travel and Leisure India
Engagement Score – 830

 

This one's for adventurous travellers: Explore the deepest canyon in the world, the Cotahuasi Canyon in Peru. Yes, it goes deeper than the Grand Canyon and offers jaw-dropping vistas. #trekking #peru #travel #travelandleisureindia #canyon #adventure

A photo posted by Travel and Leisure India (@travelandleisureindia) on Oct 13, 2016 at 7:48pm PDT

14. OLX India
Engagement Score – 697

 

Check out what Parineeti decided to let go off on OLX. You too could follow the steps of your favourite celebrity and #LetItGo. Find her super chic bag here:http://bit.ly/2dbbVdU

A video posted by OLX India (@olx_india) on Oct 14, 2016 at 12:33am PDT

15. Vogue India
Engagement Score – 474

 

Persian garden motifs and Mughal-inspired accents come together in @divaniindia's latest couture collection, #BaghEBahar, now in Delhi. What better way to step into the festive season?

A photo posted by VOGUE India (@vogueindia) on Oct 12, 2016 at 4:33am PDT

 

Ranjani Raghupathi is marketing executive at Unmetric. You can follow her on Twitter @ranjanithinks.