Racheal Lee
Apr 4, 2012

Deloitte Australia takes growing piece of digital campaign business

AUSTRALIA - Companies needing assistance with digital and mobile marketing efforts aren't required to turn to advertising agencies. They can and will work with anyone who seems to offer the needed expertise. One example: Consulting giant Deloitte, which two years ago began offering digital campaign support to clients and now reports that the service is fast becoming an important revenue stream.

Frank Farrall, Deloitte Australia

Frank Farrall, national leader of online consulting practice at Deloitte Australia, said the Deloitte network Deloitte is not a single company but a network of affiliated consulting and business-service providers has seen an increase of 25 per cent for its mobile development offering since the launch of the campaign support services.

Mobile engagements are the primary driver for the campaign support services offering. Services include launching apps and other digital projects for clients.

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