Kim Benjamin
Jul 21, 2017

Cyber seeing will soon be AI believing

The next stage of the technological revolution will see search engines that are able to identify any product on sight, and send consumers directly to a site where they can buy it.

The new Bixby AI assistant on Samsung’s Galaxy S8 lets users search the internet directly from the phone’s camera. ISU offers an even more sophisticated experience.

The days of wondering where a celebrity bought a certain item of clothing he or she is sporting on the latest style pages, and trying in vain to describe it to Google to find it, may finally be numbered.

Imagine a technology that could recognise a dress in a social post, a YouTube video or a film, identify the brand that made it and then automatically connect the user to an ecommerce site to...

To continue reading this article you need to be registered with Campaign. Registration is free and only takes a minute. Register Now or sign in below if you already have an account.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
cs@haymarket.asia
or call+852 2122 5227

Subscribe

Why Subscribe?

  • Campaign Asia-Pacific online premium content* including in-depth monthly focus on key trends and industry issues
  • Unlimited website access*, and an archive of more than 70,000 articles
  • Regular value-added supplements including brand health checks, sector studies, ad critiques and research charts
  • Daily newsletters and breaking story alerts straight to your inbox
  • New weekly feature articles on the latest research, innovation and marketing trends
  • Be the first to hear about industry events

or call +852 2122 5227
or email subscriptions@campaignasia.com

Campaign Jobs

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

Just Published

Premium
3 things automation can and cannot do to reshape PR
Premium
8 hours ago

3 things automation can and cannot do to reshape PR

How far can companies like SumoStory go to bring technological efficiency to the practice?

Premium
Agency of the Year winners' words: Preparing a winning entry
Premium
8 hours ago

Agency of the Year winners' words: Preparing a ...

2016 Agency of the Year Award honourees share how they prepared their winning entries.

Premium
Apple in China: When lucky number 8 doesn't guarantee prosperity
Premium
8 hours ago

Apple in China: When lucky number 8 doesn't ...

BRAND HEALTH CHECK: China observers weigh on on whether the iPhone 8/X can appreciably improve Apple's fortunes in China.

Premium
What do hip and religious Muslim women want?
Premium
8 hours ago

What do hip and religious Muslim women want?

A JWT study on Muslim women in Malaysia and Indonesia shows that religion is a top priority, yet many do not shy away from embracing new trends.