Rob Norman
Feb 12, 2018

Advertising and moral hazard: questions that brands and regulators must ask

There is peril at the intersection of public proclamations of purpose and the pursuit of profit, writes GroupM's former chief digital officer.

Unless you spent 2017 hiding under a rock you will be aware of an emerging media and political narrative centered on Facebook, Twitter and Google as enablers of bad things.

Those bad things include

  1. The use of their platforms for the publication and dissemination of offensive and or illegal content
  2. A lack of controls that allow foreign or other hostile actors to use their...

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