Staff Reporters
Dec 8, 2011

50 per cent of urban Malaysians stare more at screens than at their loved ones: OMD & Pulse

KUALA LUMPUR – The average four-member urban household in Malaysia has four mobile phones, three computers, two TVs, an MP3 player, and an iPad or GPS navigator. The more the screens, the more attached the consumers are to their devices, according to a study by OMD Malaysia and Pulse Group.

The average Malaysian urban household has 10 screens

The online survey gathered opinions and views from 304 Malaysians across Peninsular and East Malaysia in early November.

 “It is not uncommon to see people using their mobile devices all the time these days couples playing on their individual phones while eating out, parents pacifying kids with iPad or gaming devices on dining tables. It has come to an age that we do not consume media, but the media consume us,” said Andreas Vogiatzakis,...

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